An original re-design of Carl Jung's 'Red Book'. The title is designed as an ambigram so that whether right side up or upside down, the title looks exactly the same. I turned the title of The Red Book by Carl Jung into an ambigram, reflecting one of the concepts of the book, which is that to fully discover and love yourself, you must embrace both the dark and good parts of you, as they alternate between one another and coincide within us. The cover is also designed after Carl Jung’s map of the psyche, with the title encapsulated within circles. The cover is a cut-out, which simulates the feeling as though opening the book, you’re diving into a world of self-discovery.
I used the same color palette used for the original book cover and designed the book cover after Jung's map of the human psyche:
